Blogs

Is Search Engine Optimisation (SEO) worth it in 2025?

Is Search Engine Optimisation (SEO) worth it in 2025?

Today marketing online is not an option it is necessary, Search Engine Optimisation (SEO) has become an important part of marketing online. But let’s break it down—what is SEO? Think of it as fine-tuning your website so it can climb higher on search engine results...

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7 Breakthrough Marketing Campaigns from 2024

7 Breakthrough Marketing Campaigns from 2024

Marketing in 2024 was a whirlwind of creativity, bold risks, and lessons in adaptability. Brands faced challenges like shifting consumer behaviour and economic uncertainty but delivered campaigns that turned heads and sparked conversations. Let’s take a look at seven...

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Benefits of Digital Marketing

Benefits of Digital Marketing

Marketing has come a long way since it started around 3000 BCE, when traders relayed on signs, signals and word-of-mouth to attract buyers. From newspaper ads to Google ads, flyers to social media campaigns, it has changed in many ways . Today, digital marketing isn’t...

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SEO in 2025: Creating Websites That Ranks

SEO in 2025: Creating Websites That Ranks

Why do some websites dominate search results while others fade away into the crowd? As 2025 approaches, the answer lies in creating sites that marry SEO strategies with user-centered design. Picture this: 60% of web traffic comes from mobile devices—and that number...

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